by lauramilroy | Oct 13, 2026 | MARKETING, SOCIAL MEDIA
Social media for home builders can be tricky. Smith Homes had the craftsmanship, the reputation and the portfolio to prove it. What they didn’t have was a brand and online presence that brought the right people through the door. Their Instagram was mostly other...
by lauramilroy | Oct 13, 2026 | Uncategorized
Let’s talk about the dream every digital course creator has: you create something once, people find it on their own, and sales roll in while you sleep. Here’s the reality most course creators live in: an incredible course, a YouTube channel with a few...
by lauramilroy | Sep 15, 2023 | BRANDING, BUSINESS, MARKETING, SOCIAL MEDIA
What is a Common Issue with Social Media Marketing Plans? Picture this: You’ve spent hours crafting a social media marketing plan – hashtags on point, content calendar locked and loaded, and you hit play. But just when you think you’ve got it all figured...
by lauramilroy | Jan 4, 2022 | BRANDING, BUSINESS, MARKETING, SOCIAL MEDIA
How is it 2022 already? Cue Taylor’s Swift’s “22” I don’t think it’s a surprise to anyone that, in the landscape of the pan-Demi-Lovato, the whirlwind of the last 2 years have left all of our collective heads spinning. With that, we have to negotiate...
by lauramilroy | Jan 19, 2021 | BRANDING, BUSINESS, MARKETING, SOCIAL MEDIA
I know that as much as I preach about followers not being the main goal of your Instagram, you still want to grow your following. I get it. You think more followers will help you make more money. And while it’s not the thing I would recommend you focus on, you...
by lauramilroy | Jan 13, 2021 | COPYWRITING, MARKETING, SOCIAL MEDIA, video marketing
I have a question for you… When it comes to thinking about engagement on your social media, do you actually care? Or do you think you should care? There are no wrong answers here. But I am genuinely curious. To be real, I think sometimes, we think we should care...